AWE INSPIRED, LIVE IN AWE
Art direction for Awe Inspired to launch their summer collection, with visuals designed to extend into fall as evergreen content. Rooted in the brand’s ethereal, goddess-driven identity, the campaign was crafted to celebrate their core message: Live in Awe.
Through a balance of softness and strength, campaign imagery aims to honor the spirit of the brand’s muse— channeling empowerment, femininity, and divine self-expression.
Art direction for Awe Inspired to launch their summer collection, with visuals designed to extend into fall as evergreen content. Rooted in the brand’s ethereal, goddess-driven identity, the campaign was crafted to celebrate their core message: Live in Awe.
Through a balance of softness and strength, campaign imagery aims to honor the spirit of the brand’s muse— channeling empowerment, femininity, and divine self-expression.
