ILIA BEAUTY, SPRING
Led photo art direction for Ilia Beauty’s Spring 2024 campaign, centered on clean, close-up imagery that reflects the brand’s core ethos: fresh, effortless beauty rooted in authenticity and ease.
The result is a campaign that spotlights Ilia’s clean formulas and skin-first philosophy. Visuals aim to invite viewers into Ilia’s world—where beauty is as authentic and vibrant as you are.
Led photo art direction for Ilia Beauty’s Spring 2024 campaign, centered on clean, close-up imagery that reflects the brand’s core ethos: fresh, effortless beauty rooted in authenticity and ease.
The result is a campaign that spotlights Ilia’s clean formulas and skin-first philosophy. Visuals aim to invite viewers into Ilia’s world—where beauty is as authentic and vibrant as you are.
